As Denmark’s capital grows its eco credentials, local retailers in the neighborhood of Nrrebro are doing the same.

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Shopping in Copenhagen is an experience like no other. There are some very popular fashion brands on the Danish scene, brands that seem to create trends rather than imitate them, and are often priced extremely affordably. With many brands stocked and available globally, it's a rare treat to visit their flagship stores and absorb the mood of these brands in person. Danish style is always served with a side of "how do they make that look so effortless?", ranging from Scandinavian minimalism to Scandinavian maximalism. This is Rich Report's guide to the best boutiques and flagship stores in Copenhagen, from old favourites to new labels.

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Ganni

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If you're even remotely interested in fashion, you've probably heard about Ganni, the Danish powerhouse brand. A Danish brand created by husband and wife Ditte and Nicolaj Reffstrup, Ganni is known for its playful yet cool designs that are sold and worn worldwide. Their flagship store embodies the brand's cool-girl aesthetic and has seven stores in the city.

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Holly Golightly

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A favourite shopping spot amongst the Copenhagen fashion set, this multi-brand concept store is a beautiful space to simply wander around and be inspired by as it is to shop, with a carefully curated selection of clothing, accessories, art and homeware. The rails – which are scattered amongst beautiful tiled walls and furniture – are hung with a mix of Danish hero brands such as Saks Potts and established international brands and founder Barbara Maj Husted Werner is always championing new Danish brands, such as Caro Editions, too.

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Samsøe Samsøe

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Its aesthetics are simple and timeless, with a Scandinavian sensibility and affordable, easy-to-wear pieces, whatever your style. With its pared-back style, their flagship store reflects this.

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Skall Studio 

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Their simple, feminine designs are made from purely sustainable materials like linen and cotton and were founded by the Skall sisters, whose name means "shell" in Danish. For timeless pieces that are beautifully made, visit their small but lovely flagship store in Copenhagen.

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Saks Potts

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Saks Potts, a Danish brand famous for its pop-ups, opened its doors last November. As much of the original features of the pharmacy - the oldest in Copenhagen - as possible have been preserved, and beautiful ribbon-tied boxes line the wooden shelves. In addition to the brand's famous outerwear and new collections, the store also carries Sophie Buhai jewellery and Manolo Blahnik shoes. 

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Another Nué

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Located in Copenhagen's Krystalgade district (and its sister store in Frederiksberg) Another Nué stocks a carefully curated mix of international and Scandinavian brands – like Marni and Proenza Shouler – as well as Lovechild 1979, Skall Studio and Sophie Bille Brahe.

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Stine Goya

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With her signature use of print and colour, Danish designer Stine Goya empowers the women who wear her clothes. In 2006, she launched her designs as a reaction against the strong associations between Scandi style and clean, neutral minimalism. The brand is now synonymous with the Scandinavian knack for wearing bold colours with a relaxed, nonchalant attitude. Colour is used boldly in the interiors of her Copenhagen store to reflect the use of strong prints and colours. Swimwear has recently been added to the designer's collections, and they are just as eye-catching as you would expect.

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Lot 29 

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In the Gothersgade district, this boutique pays homage to Danish fashion while maintaining a New Yorker vibe. The store sells Danish homeware and beauty brands such as Cecile Copengahen and Anni Lui jewellery.

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By Malene Birger

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By Malene Birger celebrates its 20th anniversary this year with achingly chic, minimal pieces in relaxed cuts. In spite of the brand's neutral colour palette, its carefully considered details and fabrics make it stand out.

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Baum und Pferdgarten

With its characteristically unexpected combinations, Baum Und Pferdgarten remains a Danish stalwart since it was founded over 20 years ago. In addition to creating unexpected combinations, Rikke Baumgarten and Helle Heste are also adept at making classic pieces like jeans and knits look fresh.

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Time's Up Vintage 

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This vintage boutique on a cobbled street is known for having the best selection of designer vintage in Copenhagen. Be prepared to find 80s vintage YSL alongside a beautiful Dior coat or 90s Versace t-shirt. In addition to costume jewellery, the store has a great selection of accessories for a touch of glamour.